Keywords research is very important when comes to Search Engine Optimization (SEO). Google Keyword Planner is by far one of the most widely used keywords research tool by webmasters. But, when everybody is using the same free keywords research tool, how likely do you think your blog / site could rank high in the search engine?
When I first started using Google Keyword Planner, I used to get the keyword ideas by entering the “product / service” search field. Don’t get me wrong. This method is absolutely fine. You will still get a lot of keyword ideas for your SEO strategy.
However, on top of that, I just want to share a little trick to explore more different keyword ideas by using the “landing page” search option. I find this quite useful where you can enter your competitor’s landing page URL and get some different keyword ideas from there.
Alright, we shall see how different are my examples below to find keywords for SEO.
Method 1 – Search by Product / Service
Let’s start with getting keyword ideas by product / service – “Food Blog”:
For simplicity, I’ve sorted the average monthly searches from highest to lowest under the “keyword ideas” tab. The results will look like this:
Wow, there are quite a number of relevant keyword ideas ranging from 4k to 60k average monthly searches with low to medium competition. Not bad huh? Wait, let’s see what we get using “landing page” search.
Method 2 – Search by Landing Page
I’m not an expert in food blog. So, I did a quick search on Google for “food blog” and this blog pops up first on my browser:
And I tried this in my landing page search.
Here is the result…
To my surprise, there are a lot more different relevant keyword ideas which have more than 200k average monthly searches with low to medium competitiveness! Sometimes, you might also get some long tail keyword ideas from this method.
Cool right? Try this trick in your next keywords research and see if it works for you. Cheers…