Blogging is a great way to make money, but people underestimate how difficult it can be to get off the ground. They see lots of people running successful sites and think that it’s as simple as writing a few posts and waiting for the money to roll in.
The truth is, there’s so much competition out there that it’s hard to make yourself stand out from the crowd. The key is to choose a topic that people are interested in, but also something that you are passionate about.
If you’ve decided that you want to start a blog, here are a few tips on choosing a topic that will work.
1. Don’t Copy Others
A mistake that people make too often is just copying the topics of other popular blogs. They think that because somebody is making money out of it, they can too. Visit obstacle.co to see a list of the blog niches that make the most money.
But, why is somebody going to come to you instead of these already established sites? Copying other people usually means that you’ll be writing about something that you don’t really care about. This lack of enthusiasm will come across in your posts and they’ll be dull to read.
You can still write about areas that other people are writing on, but you need to have your own personal spin on it.
2. Don’t Be Too Niche
While it’s important to pick a topic that is a gap in the market, you don’t want to go too far the other way. The things that you’re passionate about are good topics for a blog, as long as somebody else is passionate about them as well.
Choosing a hobby that you love, but nobody else does won’t get you any readers. You can find tips on getting your blog off the ground on sites like Wildfreedesign.com. You might be able to use those tips to gain traction with a very niche subject, but it will be a struggle.
3. Write What You Know
When people read your blog, they’re looking for expert advice on the topic that you’ve chosen. Nobody is going to read a car blog written by somebody that doesn’t have a clue about cars.
If the information is going to be too general, it won’t be much use to anybody. That’s why you should pick something that you already know a lot about.
4. Don’t Spread Yourself Too Thin
Another common mistake that people make is thinking that the more topics they cover, the more readers they will get. The problem with this logic is that if you spread yourself too thin, you won’t be able to cover any of those topics in great detail.
If somebody visits your blog and is interested in a certain topic, they’ll want to find lots of good posts about it. But if you’re trying to cover everything, they’ll only be able to find a few, making them more likely to go to a blog that specializes in their chosen topic.
In a Nutshell,
Choosing a good topic for your blog is important, but the truth is, most things have already been done. The way to get a good amount of readers is to write well and put your own personal spin on the subject matter.